Atrium
by Atrium
Atrium was a sales management software platform that analyzed CRM and activity data to help sales teams monitor performance, identify risks, and coach representatives using automated insights.
Acquisition Details
Salesloft announced its acquisition of Atrium in January 2024. Atrium's standalone website now redirects to Salesloft, and Salesloft incorporated Atrium's AI-driven account and seller insights into its platform.
💵 Pricing & access
- Pricing model
- Not documented
- Starting at
- No longer sold
- Official site
- Visit Atrium →
🩺 Health Signals
- HTTP Status
- 200
- Response
- —
- SSL
- —
- Confidence
- 98%
- Domain expires
- —
- Last content change
- —
- Last tweet
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- API status
- —
📅 Timeline
Atrium founded
Pete Kazanjy, Dan O'Leary, and Melissa Wadden founded Atrium to build data-driven sales management software.
Atrium publicly launches
Atrium emerged from stealth with software designed to help sales managers use performance data for coaching and decision-making.
Raises $13.5 million Series A
Atrium announced a $13.5 million Series A led by Bonfire Ventures, with participation from BullPen Capital, CRV, and First Round Capital.
Raises $20 million Series B
Atrium announced a $20 million Series B led by Craft Ventures, with participation from existing investors.
Acquired by Salesloft
Salesloft announced that it had acquired Atrium to add AI-driven account and seller insights to its revenue orchestration platform.
🔄 Alternatives to Atrium
Fireflies.ai
🟢ActiveAI notetaker that automatically records, transcribes, and analyzes voice conversations.
Gong.io
🟢ActiveRevenue intelligence platform using AI to analyze sales conversations and provide insights.
Grain
🟢ActiveAI meeting recorder that captures and shares key moments from video calls.
🪦 Other dead Sales tools
x.ai
🟡Acquired / Mergedx.ai was an AI-powered personal assistant for scheduling meetings over email. Users copied assistants such as Amy or Andrew on a message, and the service coordinated available times with participants.
Groove
🟡Acquired / MergedGroove is a sales engagement platform for teams using Salesforce. It supports email and call workflows, activity capture, meeting scheduling, and revenue intelligence. Clari acquired Groove in 2023.
Chorus.ai
🟡Acquired / MergedConversation intelligence platform for sales teams to analyze customer calls.
Tact.ai
🟡Acquired / MergedTact.ai was a conversational sales assistant and digital-worker platform for enterprise sales teams. It connected with CRM and collaboration systems to help sellers access customer data and complete sales workflows.
❓ Frequently Asked Questions
What is Atrium sales software?
Atrium was a sales management and revenue intelligence platform that analyzed CRM and sales activity data, surfaced performance trends and risks, and supported data-driven coaching.
Is Atrium still available as a standalone product?
Atrium was acquired by Salesloft in January 2024, and its former homepage redirects to Salesloft. It is therefore best treated as an acquired product rather than an independently marketed standalone service.
Who founded Atrium?
Atrium was founded by Pete Kazanjy, Dan O'Leary, and Melissa Wadden. Kazanjy served as CEO and was previously a co-founder of TalentBin.
When did Salesloft acquire Atrium?
Salesloft announced the acquisition of Atrium on January 10, 2024. The companies did not publicly disclose the transaction price in the acquisition announcement.
What are the best alternatives to Atrium?
Relevant alternatives include Gong for revenue intelligence and conversation analytics, Grain for meeting recording and insights, and Fireflies.ai for meeting transcription and sales-call analysis.