Best Marketing AI tools, matched to your use case and budget

9 Marketing tools in our graveyard are still alive and taking signups. Below they're sorted two ways β€” by the job you're hiring them for, and by what you can afford per month. Anything we've confirmed dead, abandoned or absorbed is listed at the bottom so you don't waste an afternoon on it.

Pick by what you're trying to do

Use cases are matched against what each tool actually claims to do, not its marketing tier.

Pick by budget

Based on the lowest recorded entry price. Vendors change pricing constantly β€” treat these as a shortlist, then confirm on the vendor page.

9 live Marketing tools have no pricing on record yet: Smartly.io, Persado, WordLift, AdCreative.ai, Missinglettr, Omneky, Albert.ai, Madgicx, Acquisio.

Don't bother: Marketing tools that are gone or going

Still ranking in Google, still linked in listicles, no longer worth your card details.

  • Pencil

    The Brandtech Group announced its acquisition of Pencil in May 2023. Pencil continues to be offered as part of Brandtech's generative AI marketing platform, Pencil Pro.

    🟑Acquired / Merged
  • Phrasee

    Phrasee was acquired by marketing technology company Jacquard in 2024, and the Phrasee website now redirects to Jacquard. The product's capabilities appear to continue within Jacquard rather than as an independent brand.

    🟑Acquired / Merged
  • Wordtune Spices

    AI21 Labs launched Spices within Wordtune in 2022. The former Spices homepage no longer presents it as a current standalone offering, and Wordtune’s current product materials focus on its broader AI writing assistant rather than Spices.

    πŸ”΄Shutdown / Dead